Monday, December 17, 2007

“Can I get a non fat grande novel with no whip please?!”

While some people may argue the timeline that books have, the reality is that books will not go away because of the technology we have. Books gratify a different need then a computer screen, books can be categorized as a leisure activity. While a computer screen could be argued to be a leisure activity, the elements of the computer are not the same as a book. William Powers tells “On the Media” that a book requires the reader to use their hands more, “the hands are telling the brain where you are, how much further you have to go, and so forth.” According to Powers, paper- based, or close to it, is here to stay.

People are still reading books, they are just not going through the traditional way of the library or bookstore, but they are fusing two mediums, the Internet and books, in order to be more effective and convenient.


The invention of the car comes to mind: did people stop walking when Ford came around? No, people do both, it is just another addition to the repertoire.

Sara Nelson argues her point on NPR that there are too many books. But isn't that the point of digitizing, to have a lot of information available to you? Can there be such a thing as too many books? I think so, but we have to filter out what we can to find what we need.

Jonathon band, a professor at Georgetown Univ. Law center does make a strong point that Google allows for those books that are hidden in a huge school library to make it easier to access these diamonds in the ruff for students on a search for resources and references. The sampling debate rises out of this example and makes a case where sampling can be viewed in a positive light. The sampling does not show the entire book, but just enough to either help you in your research or to go out and buy a fresh paper copy yourself. Sampling in the case of books, drives the sales of books so that the reader will want to buy it at their local Borders.

The small bookstores are few and far between, being taken over by media conglomerates. While it may seem unfair to the small bookstore owner, technology is making books more readily accessible.

Jonathon bland claims that Google’s library search will make books more relevant or relative, a book is only worth anything if it is on Google library or Oprah’s book club. Our society is at the point where we don’t take the time to search ourselves, we just take what’s popular from Google and Oprah; what these media conglomerates are telling us we should read. If we go to back to Sara Nelson’s argument on the overabundance of books, then these popular filters perpetuate the ideas in our culture, because this is the book critic we use when deciding what to read.

Some authors claim that Google should have to pay for the books that they use in their library. With this debate, we fall back into copyright, but being that the library falls under “fair use” doctrine, Lessig discusses this type of use of the Internet media. It is used as a promotional tool for that book, and if the person wants more information, they have to buy the entire book. People may not necessarily settle for an electronic copy if they are interested in the book. Books are a collection of who you are, and downloading it to your favorites is not the same as collecting the books you love.

We are a culture of speed and convenience, and the new digital book called Kindle creates a light and accessible way to read something that is “book-like.” Bob Garfield interviews the vice president of research for E-ink, Michael McCreary who says that this new E book will have a real pigment of ink and actual books. The product is called the Kindle and it is a digital book. The digital memory can hold numerous books, and the battery life can last as long as five hours.

New technology, like the Espresso Book Machine is advancing the print of books and the speed of printing. Out of print books is no longer an option with this machine that can print any book in seconds.

As our new technology continues to progress forward, books still find a way to hold on to the coat tails of technological advances.

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